Digital foot analysis for running shoes that fit

Innovation at Ryffel Running by SportXX - the shop format SportXX at the Migros specialist sports store that specialises in running. Here, customers can find a running shoe that fits them perfectly using the Ryffel Running by SportXX digital foot analysis device.

Implementation

13 branches (as per August 2014)
Foot analysis device from Ryffel Running by SportXX with integrated chamber for recording foot shape and motion sequence
Specially configured screenFOOD® APP for presenting the data obtained

Benefits

Efficient sales advice
Professionalism and competence thanks to foot analysis
Advanced service for the customer by means of foot analysis
Special shopping experience with helpful added value
Statistical instrument for SportXX with significant evaluations in terms of advice and sales figures

Customer interfaces